Copywriter: Allyson Campion
Project Manager: Alexis Munn
Early this year I came onboard with Roadtrip Nation. They’re a television, higher education, & production company that partners with colleges & companies to push their documentary series’ out on PBS. As they’ve grown from twelve to over eighty this year they very quickly needed an official brand refresh. Working from start to finish we created a new look & feel that began with a complete overhaul of their classic RV logo.
Based off a photo of the RV called “the Legend” the logo was at the forefront of what they stood for. So, basically, that’s the only element we kept. All else, was made new, as they say.