Product ID & Art Direction
Identity, Digital, Marketing, SocialCreating a new language for product and brand as Sr. Art Director at Vans. Defining future product alongside a refreshed brand vision (internally and consumer facing) that extends beyond campaigns and into footwear, product, & events across the Vans brand.
![](https://freight.cargo.site/t/original/i/3ec0333d051749556a6d551ba012ceabf596f7050ee3b7ff9c5f9adfa44c4e57/fa21-ultimatewaffle-lp-hero-bg.jpeg)
![](https://freight.cargo.site/t/original/i/bf1d21144897b993266fd782adeab13b117f4505dd63674dc44334087fd5b820/Old_Skool_V1F_L.121.jpg)
![](https://freight.cargo.site/t/original/i/35b61a8426fdbae6aa6eb666e53f118a9e8c2b037d92c5239ee86020ec775d4a/Old_Skool_V2F.121.jpg)
![](https://freight.cargo.site/t/original/i/4ea5a8422b61ed066446583bd3c0a6e2d1a4e5b878394568d7dc64a551e7bcd7/Screen-Shot-2020-04-09-at-1.59.06-PM.png)
![](https://freight.cargo.site/t/original/i/1a7bc163e91d8114947050cde26d9aab2d048f7438ecdf26f59ede7f1b3aa0e3/Screen-Shot-2020-04-09-at-1.59.33-PM.png)
![](https://freight.cargo.site/t/original/i/f65727c06b7e0a19bb54ccafaa118792eff0c44671ef75eccaf554ba6ecfdfd5/Vans_Reflective_Collection_NS_10.jpg)