
Apple Marcom
Associate Creative Director
Apple Marcom Design Team
The nature of this work remains confidential.
Los Angeles & Cupertino, CA • 2018 - Current
Creative by request.




















Apple Music Classical
Sr. Art Director
Identity, Design, Marketing, Television, Retail
Creating a rich world and brand for the new app designed for classical. A new way to experience the classics. Browse, explore, and even search by key (F#m) to find your favorite music from orchestral halls, symphonies, and conductors in high quality Spatial Audio.
Skills utilized:
Worldwide logicistics, vendor managment, team development, geographical assets, complex partnerships, print, digital, OOH, retail, events, and design direction, launch, motion and film
Announce film︎︎︎
Launch film︎︎︎
Download︎︎︎






Apple Music SB LVII
Sr. Art Director
Identity, Design, Marketing, Television, Retail
Branding the very first Apple Music Halftime Show for Super Bowl LVII. From lockup development to the marketing campaign all the way through to Rihanna’s groundbreaking performance.
Skills utilized:
Design systems thinking, vendor managment, team development, complex partnerships with many stakeholders, print, digital, OOH, retail, day of production, and design direction.































Apple Retail Design Team
Art Director
Design, Marketing, Retail
Various Apple design campaigns within and among retail stores worldwide between 2018 and 2021, including Holiday, Back to School, iPhone 10, 11, 12, 13, Power of Plus, WWDC, iPad, and more.
Skills utilized:
Worldwide logicistics, design systems, complex problem solving, geographical nuance, team development, vendor partnerships, xLOB collaboration













Health-Ade
Creative Director
Identity, Packaging, Marketing
A complete overhaul of Health-Ade’s brand language followed by an expansion of product all beginning with a brand audit as a hired creative director.
Health-Ade was later aquired through a private equity deal.
Skills utilized:
Team management, design systems, complex problem solving, brand development, overaching brand vision, design treatments, self-managment